Following the Government's announcement on 23 June, staff at West Midland Safari Park are thrilled to be able to open the attraction fully, including the Adventure Theme Park, from Saturday 4 July.

Since 15 June the Park has only been partially open, allowing guests to visit the four-mile safari drive-through. The announcement on Tuesday means the Park can now also reopen its walk-through attractions, rides, restaurants and shops.

Staff are continuing to work hard, ensuring that various safety measures are in place, such as regular disinfecting of public areas, additional hand sanitiser stations, limiting the number of people allowed to enter shops and restaurants and kitting out the theme park ride seats with stickers, to ensure social distancing is adhered to.

Additionally, the Park have invested in a highly effective product called ‘Zoono’, a revolutionary antimicrobial protection spray, which once applied lasts for 30 days, significantly reducing the spread of harmful bacteria and viruses, including Covid-19. This will be applied to all customer contact surfaces, including the rides.

Managing Director of the Park, Chris Kelly, said “We welcome the news that we can now open the rest of the Park, including the Adventure Theme Park. Our teams have been working incredibly hard to prepare all areas of the Park, ensuring our guests have a safe and enjoyable visit.

“Some of the new safety measures include leaving empty seats and rows on the rides, social distancing measures for the queues, kiosks and restaurants and limiting our daily admission numbers. We will be encouraging guests to continue to book online, so we can adhere to government guidance and safely manage how many people we admit to our Park. We look forward to welcoming more guests back soon and hope they have a great day with us."

Summer is usually a very busy time for the Midlands attraction, but the Park is limiting visitor numbers, meaning that all guests will have to in advance, via the Park’s website:, where they can also find information on the new safety measures.

Guests can also expect the number of tables in the restaurants to be reduced but takeaway options will be available from several other eateries.

West Midland Safari Park will be fully open from Saturday 4 July, with attractions including Land of the Living Dinosaurs, Ice Age exhibit, Discovery Trail and Boj’s Giggly Park playground.

Admission prices are £24.00 for adults, £20.00 for children aged 3-15 years and £22.00 for concessions. Children under the age of three are free. Admission includes a summer Free Return Ticket. Rides for the adventure Theme Park are charged extra.

Further information about West Midland Safari Park is available from the Park’s website or by telephone 01299 402114. Find out more on the Safari Park’s official Facebook page:

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