The ‘Wiltshire on the Great West Way' self-drive familiarisation visit this autumn is an opportunity for group travel organisers as well as coach and tour operators to recce some of the amazing places to visit and things to do in Wiltshire.

VisitWiltshire has secured two complimentary tickets per trade organisation (when agreed and pre-booked) to visit the following attractions:

Trade visitors can also explore the beautiful Wiltshire market towns of Bradford on Avon, Corsham and Marlborough where pre-booked tours can be arranged.

For those who are interested in learning a new skill or studying a course you may like to consider a residential visit to Marlborough College Summer School - pre-booked appointments to recce are available.

There are several trade friendly accommodation providers in Wiltshire and the following will offer pre-booked show rounds and special rates^ for the trade.

^Special rates are VAT inclusive, based on two people sharing a double room, dependent on date of visit and subject to availability. Dinner B&B rates are available on request.

*Within easy reach of the Great West Way

A special food and drink offer from The Bridge Tea Rooms in Bradford on Avon is also available. Buy one Princess of India Afternoon Tea for £19.50 and get one free. Pre-book as part of this familiarisation visit, to receive a selection of traditional sandwiches and a freshly baked organic sultana or plain scone with Dorset clotted cream and strawberry Jam, all beautifully presented on a traditional tiered cake stand.

You are encouraged to use your own transport for this self-drive familiarisation visit, however if you require transport and/or a tour guide the team at VisitWiltshire can obtain a quote for you from Salisbury, Stonehenge and Sarum Tours or Mad Max Tours.

If you’d like to visit this autumn, please register your interest by completing the form - - and sending it to Flo will liaise with suppliers on your behalf to arrange a bespoke familiarisation visit for you. Your bespoke itinerary will be emailed to you approximately two weeks prior to your visit.

Please note the following Terms and Conditions apply: 

  • Valid between 19 September – 19 October 2022 only. Excludes weekends (24/25 Sept,1/2, 8/9 & 15/16 October) and attraction exclusion dates.
    • REME – closed Mondays
    • Iford Manor Gardens – closed from 1 October
    • Lydiard House Museum – closed Monday’s and Tuesday’s
    • Longleat House Guided Tours – must be pre-booked and not available on any peak event dates.
  • Attraction entrance tickets will be valid for 2 x persons per organisation only.
  • All attraction entrance tickets are subject to availability and standard visitor entry terms and conditions apply.
  • Transport and food and drink is not included.
  • Accommodation rates are dependent on the chosen provider, date of visit, subject to availability and standard accommodation terms and conditions including cancellation policy.
  • Payment must be made directly to the participating hotel at the agreed rate to confirm your visit, prior to the development of your bespoke itinerary.

Final Booking deadline: Friday 2 September 2022

Stay Up To Date

Sign up for our newsletter

Sign up for our regular newsletter to ensure you don’t miss out on our latest news and offers.
Footer CTA - Newsletter